From wfpp.cdrs.columbia.edu/pioneer/ccp-lucy-duff-gordon/ via Google search; enlarged by half and removed monocolor tint.
Irene Castle promotes a movie serial wearing a midi-length flounced and expanded skirt and a décolleté strap bodice.
Keywords: 1916, Lucy Duff Gordon as designer, Lucy Duff Gordon, Lucile, Lucy Sutherland, Lady Duff Gordon, Irene Castle, American, straight coiffure, chignon, strap bodice, square décolletage, vee waistline, midi-length close flounced skirt, shoes